Feb 28, 2014
There may be no greater omen of the coming dominance of the mobile platform than the recent release of Google Hummingbird. Between the proliferation of smartphones and the huge degree of importance for social media on that platform, it’s never been more important to...
Oct 22, 2013
Between market research and depth of experience, generating leads from blogging is becoming more of a science than an art. As you may know, blogging is especially potent for lead generation because it allows you to target a specific customer base with an already...
Sep 28, 2013
Social media optimization (SMO) involves using social media networks to create brand awareness by making your content more engaging and easier to share. Marketers should keep in mind that SMO shares a common goal with search engine optimization (SEO) in that both aim...
Jul 23, 2013
Any small business with a web-page knows that promotion is all about balancing limited time and funds. In order to maximize your site’s exposure you want it to rank highly for relevant terms in search engines and have a large number of incoming links from high traffic...
Jun 29, 2013
What is AdWords? AdWords is Google’s advertising platform and principle source of revenue, earning them approximately 97 percent of their revenue last year. AdWords helps web developers to participate in the countless searches performed on Google every day by drawing...
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